Head MArketing FoodPosted By DS Group Ltd.

Position Vacant :

Head MArketing Food

No. of Openings :

1

Company Name :

DS Group Ltd.

Job Description :

Evolving Marketing strategies for Foods Business -:�Develop marketing strategies for Foods business .Design and implement the Annual Brand Marketing Plans to achieve the qualitative and quantitative corp. objectives. Ensure an increased market share and profitability for Foods business by facilitating Market development, brand management, and business development. Providing inputs for strategic pricing of all assigned products.Formulate systems and Processes for providing customer feedback. Develop user friendly and market acceptable packaging. Brand Management -advertising and sales promotion to achieve the desired brand personality / identity.Monitoring and reviewing of all products performance against Budget. Coordinating with Advt. Agency, R and D, Production, Purchase, Logistics and Sales for product enhancement and market feedback. Direct and guide the Team on developing promotional activities for the group including product literature, media Plan, technical seminars, so as to ensure adequate market awareness for Foods Products. Market Research -:Initiate Market intelligence systems to provide monthly information to business head foods on potential data, competitors activities, new product opportunities, which will influence the Food business. Responsible for Market research in coordination with external agencies and the in-house Market Research Team. Customer Relationship Management -:Assisting, Planning and implementing Advertising and sales promotion including co-ordination with advertising agencies. Oversee conduct of satisfaction reviews / employer surveys.

Desired Profile :

MBA(Marketing) Full time. Preferably from Food Sector 2-3 yrs, sales experience, but maximum marketing exposure.

Experience Required :

96 (Months) to 144 (Months)

Job Category :

Consumer FMCG/Foods/Beverages >>> Consumer FMCG Industries >>> Mktg/Advtg/MR/Media Planning/PR/Corp. Comm.

Opening Location :

Uttar Pradesh-Noida

Education :

MBA/PGDM

Key Skills :

marketing strategies, brand management, market research, customer relationship management

Salary Offered :

Not Specified

Career Level :

Mid Career

Job Type :

Permanent

Job Status :

Full-Time

Company Name :

DS Group Ltd.

Profile :

From a single product to a portfolio of over 12 successful brands, the DS Group is Rs. 7500 million business conglomerate. With brands like Catch Spices, Catch Natural Spring Water, Catch Club Soda and PASS PASS in Food and Beverages, and BABA, Rajingandha and Tulsi in Tobacco,the group has successfully woven a seven-decade legend of innovation and enterprise since 1929. The strong network of Regional Offices and Distribution Channels has strengthened the Group''s presence not only in India but also has broadened the company''s horizons in foreign markets like Europe, Middle East, US, Australia, and South East Asia. Having set new benchmarks in brand building and market creation, the group is expanding its wing into Retail, Tourism and Hospitality, Rubber, Fruit Canning, Lamination, Sandalwood Oil and Automobiles. Come Let''s Innovate

Contact Name :

Poonam Tyagi

Posted On :

5/2/2006